Wednesday, January 19, 2011

APPLE POSTS RECORD $26.74 BILLION IN REVENUE


As expected Apple released its fiscal first quarter results and the news was very good. The financial results cover the fiscal first quarter of 2011 which ended on December 25th last year. Revenue was at an all time high with Apple’s highly popular devices and associated App Stores making up the bulk of the $26.74 billion generated. Net quarterly profit was $6 billion.

Compared to the same quarter last year it’s a massive gain. Revenue has increased over $11 billion ($15.68 billion in the year-ago quarter), and profit has increased by $2.62 billion ($3.38 billion in the year-ago quarter).

Steve Jobs is always looking to the future, and simply commented:
We had a phenomenal holiday quarter with record Mac, iPhone and iPad sales. We are firing on all cylinders and we’ve got some exciting things in the pipeline for this year including iPhone 4 on Verizon which customers can’t wait to get their hands on.
Here’s a breakdown of the devices Apple sold during the quarter (percentage gains are on the year-ago quarter):

  • Mac: 4.13 million (23% increase)
  • iPhone: 16.24 million (86% increase)
  • iPod: 19.45 million (7% decline)
  • iPad: 7.33 million

We also can’t forget the 30% cut Apple takes on every app sale in the App Store, as well as the profit generated from sales of content on iTunes away from apps. With the Mac App Store recently coming online that area of revenue stream will only grow in the future.

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