Saturday, August 20, 2011


Germany has a long tradition of using laws to protect its citizen’s privacy. Home owners, for example, can ask Google to pixelate their houses in Street View (maybe so that their garden gnomes can stay incognito?). Facebook’s facial recognition feature has also come under fire in recent weeks.

The latest target of Germany’s privacy advocates is Facebook’s ‘like’ button („Gefällt mir,“ in German). Thilo Weichert, the head of the Independent Centre for Privacy Protection of the northern German state of Schleswig-Holstein, argues that Internet sites based in his state that use the ‘like’ button are illegally sending this data to Facebook, which in turn uses it to illegally create a profile of its users web habits.

Weichert argues that data from any user who clicks the ‘like’ button – including those who are not Facebook users (which seems to be the crux of the problem for Weichert) – is immediately transmitted to a server in the United States. Weichert told German newspaper FAZ that his concern is that “Facebook can track every click on a site, how long I’m there, what I’m interested in.”

According to the Independent Centre for Privacy Protection’s press release, Facebook uses this data to create “a broad individual and for members even a personalised profile. Such a profiling infringes German and European data protection law. There is no sufficient information of users and there is no choice; the wording in the conditions of use and privacy statements of Facebook does not nearly meet the legal requirements relevant for compliance of legal notice, privacy consent and general terms of use.”

German websites based in the state of Schleswig-Holstein have until the end of September to remove Facebook‘s ‘like’ button or face a fine of up to 50,000 Euro.

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