Wednesday, August 31, 2011

T-MOBILE TO OFFER SIGNAL BOOSTERS TO HELP STEM SUBSCRIBER DECLINE


T-Mobile intends to offer cellular signal boosters to customers looking to switch carriers due to poor reception at home, according to T-Mobile watcher TmoNews. The move appears to be part of a new program intended to slow service quality-related cancellations, which are apparently a significant problem for the nation’s No. 4 carrier. Beginning on September 7th, T-Mobile will seemingly begin offering in-home signal boosters “when a customer triggers for cancellation of service due to poor in-home coverage,” according to a purported leaked internal memo to T-Mobile staff. The memo also warns that signal boosters should never be offered to customers as an incentive when closing a sale. In order to take the signal booster, which will be free of charge, customers will need to sign a new 2-year service contract and it is unclear if they will be permitted to test the level of improvement afforded by the booster before signing.

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