PIRACY NOT AFFECTING BOX OFFICE RECEIPTS

While the industry certainly has its share of piracy problems, they aren't affecting box office receipts. The movie business has—yet again—run up record numbers at the box office. In 2010, theaters around the world reported a combined total revenue of $31.8 billion, up 8 percent from 2009. In the US and Canadian markets, the total number of tickets sold fell by 5 percent last year, but theater owners made up for the decline by raising prices an average of 39¢.

While most of the growth last year came from international movie screens, the US and Canadian market has learned that 3D projection can be lucrative. A full 21 percent of US/Canada revenue in 2010 came from 3D films.