Friday, December 31, 2010

NOOK BECOMES BARNES AND NOBLE'S BEST SELLING ITEM OF ALL TIME


The veteran bookseller just announced that the Nook lineup -- 3G, WiFi, and the new Nook Color combined -- has become "the company's biggest bestseller ever in its nearly 40-year history." Unfortunately, we can't say exactly just how many that is, as the press release only announces "millions" being sold. A B&N rep we spoke with told us they likely wouldn't specify any further, nor would there likely be a breakdown of sales by individual model.

Other notable factoids include Nook Color's reign as the company's "number one selling gift of the holiday season" and nearly one million "Nook books" downloaded on Christmas Day. In fact, the company now sells more digital books than it does physical books over BN.com (not brick and mortar stores). [Engadget]


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