Friday, April 1, 2011

TWITTER APP UPDATE REMOVES QUICKBAR FROM iDEVICES


Last month's Twitter update for the iPhone and iPad launched with a new feature Twitter dubbed Quickbar. The Quickbar was designed to give easier access to in-app notifications. In the just released update to the Twitter app, the Quickbar has been removed. From Twitter's blog:
We want Twitter to instantly connect people everywhere to what’s most meaningful to them. In support of this, we will frequently experiment by trying new things, adding new features, and being bold in the product decisions we make. After testing a feature and evaluating its merits, if we learn it doesn’t improve the user experience or serve our mission, we’ll remove that feature.

Rather than continue to make changes to the QuickBar as it exists, we removed the bar from the update appearing in the App Store today. We believe there are still significant benefits to increasing awareness of what’s happening outside the home timeline. Evidence of the incredibly high usage metrics for the QuickBar support this. For now, we’re going back to the drawing board to explore the best possible experience for in-app notification and discovery.

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